The National Basketball Coaches Association, team general managers, NBA Athletic Trainers Association, and the National Basketball Association is partnering with Boys & Girls Clubs of America to bring the Coaches for Kids program to Club members.

Through the program, NBA coaches, assistant coaches, GMs and athletic trainers will contribute to the Coaches for Kids program, which will enable BGCA to provide tickets to NBA games for more than 90,000 young people in the league’s 30 markets over the last two years.

Youth participating in the program will also have the opportunity to meet with the members of the team’s basketball staff and learn the fundamentals of the game, the values of sportsmanship and teamwork, and the benefits of a healthy lifestyle. As part of the program, the Coaches Association has announced that over the next 15 years, their membership will contribute $15 million for BGCA through contributions and other fundraising activities that will support the Coaches for Kids program.